Lagardère Travel Retail and e-retail leader OURSHOP enter new partnership in the Pacific region
Lagardère Travel Retail and AirAsia’s e-marketplace OURSHOP have announced a new partnership in Australia to allow travellers to pre-order and collect duty-free items from arrival and departure points.
Introduced at the recently opened Aelia Duty Free in Avalon Airport in Victoria, the partnership will provide greater flexibility and freedom for travellers, alongside the ability to shop for international and local brands all year round at their fingertips.
“This is a new and exciting partnership developed with AirAsia, and we’re delighted to bring this to the Pacific region”, said Lagardère Travel Retail Pacific Region CEO Przemek Lesniak. “We believe it highlights endless benefits for our customers who choose to travel with AirAsia as it opens up a new world of accurate marketing, products and convenience within the travel retail sector.”
Customers who purchase products on ourshop.com will also earn AirAsia BIG Points, which can be used to redeem free flights on AirAsia, creating a cycle of value as the more miles travelled or items bought, the more customers earn points.
Josh Thompson, Lagardère Travel Retail Partnership Director for Pacific said a collaboration such as this is a win-win for AirAsia, Avalon Airport, Lagardère Travel Retail, but most importantly their customers. “Customer satisfaction is a key driver for our business and as part of that, this exciting online shopping experience ensures our customers can access convenience shopping, while increasing their own benefits from AirAsia” he said.
OURSHOP Head of Acquisition Hassan Choudhury said, “What used to be a 20-minute shopping experience as travellers rush to their boarding gates is now 365 days of shopping indulgence at the tip of their fingers. I want to thank Lagardère Travel Retail and Aelia Duty Free for partnering with us to deliver this unique online shopping experience and we look forward to sharing incredible success together.”
As the preferred Duty Free operator in this program in the Pacific, the retailer is excited to explore increasing channels to enhance the customer experience.
ABOUT LAGARDERE TRAVEL RETAIL
One of the four divisions of the Lagardère group, Lagardère Travel Retail is a pioneering global leader in the travel retail industry. Operating 4,600 stores across Travel Essentials, Duty Free & Fashion and Foodservice in airports, railway stations and other concessions in 35 countries worldwide, Lagardère Travel Retail generates €4.9 bn sales (managed 100%).
Lagardère Travel Retail has a unique holistic approach aimed at exceeding travellers’ expectations throughout their journey, and optimizing landlords’ assets and partners’ brands.
Contact: Jacqueline Merriel, Communications Manager
● +61 2 8024 1039
OURSHOP is an e-commerce platform offering a wide selection of products from duty free, high street and local retailers from all over the world. Here, travellers can enjoy a convenient, fast, and secure online shopping experience without the long queues and stressful airport rush.
With an extensive selection of luxurious international and local brands, OURSHOP is home to a wide variety of products ranging from fashion, jewellery, health and beauty, liquor, gadgets, toys, food, and more at competitive prices. Travellers can opt to collect their items at the airport (upon arrival or before departure) or on board their AirAsia flight in the comfort of their seat. Shop worry- free as OURSHOP guarantees 100% authenticity and genuine products from established brands and authorised retailers.
To top it all off, travellers can also earn AirAsia BIG Points with every successful purchase made, and even use AirAsia BIG Points to pay for their shopping.
Contact: Sarah Quinn, Air Asia Communications
● +61 448 877 752